Media are a key part in creating public opinion and therefore a wrong message can lead into creating prejudices and stereotypes but also a right one can assist into fighting discrimination. The idea for this project comes from the need to encourage young people, especially women, to exchange different points of view and experience how to use media as a tool especially when working with youth and on topics as gender based discrimination and marginalization and in promotion of gender equality.

Projects aim is to raise the standards of reporting while making those that write reports (articles, blogs) more gender sensitive and strengthen the human capacity of the NGO’s and their partnership with media in the partner countries. This is part of the process of enhancing democracy, good governance and human rights in the country while promoting professionalism and editorial independence.

The project’s main specific objective, is to provide a group reporters from Serbia, Cyprus, North Macedonia, Hungary, Poland, Slovenia, Spain and Romania with a training program that will equip them with knowledge, skills and contacts aimed at enabling them to report on gender issues in a gender sensitive matter including the exchange of young people that would embed good practices in their early steps as reporters.

Key element of this project is use of media as a tool to reach the goals for which youth women activists fight for – positive change towards gender equality and it’s promotion.

Activities of the project are:

1. Coordination meeting – online
2. Training course
3. Youth exchange
4. Dissemination from the training course and the youth exchange – Local level
5. Workshop

Through project activities participants will be encouraged to make their projects/activities more visible to the public but also will give them concrete tools on how to address them for promotion of gender equality and be gender sensitive towards their target group by using different media, with special aspect on online media. Part form this project will be influencing pubic opinion but also how to send the right message to the right group and guide them into gender sensitiveness and equality.

Partner organizations:

1. Centar za mlade Rakovica – the coordinator
2. CYPRUS ORGANIZATION FOR SUSTAINABLE EDUCATION AND ACTIVE LEARNING
3. ASSOCIATION FOR PROGRESS, EDUCATION AND LOBBYING NEL SKOPJE
4. ASOCIACION JUVENIL INTERCAMBIA
5. ASOCIATIA GEYC
6. Az emberség erejével – CUM VIRTUTE HUMANITATIS Alapítvány
7. Fundacja Czwarty Wymiar
8. Society support alliance
9. Fundacija Studentski tolar

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